Media Buying Playbook

The exact system I’ve used to profitably spend over $1B on Meta and scale brands to $800M+

What you'll get:

  • Account Structure That Scales

  • Creative Strategy & Naming Conventions

  • Bidding Strategy (Cost Cap, Bid Cap, Lowest Cost)

  • Testing Framework

  • How to Optimize to New Customers Only

  • Pixel/Data Feedback Loops (EMQ, LTV event setup)

  • Scaling Tactics (Horizontal + Vertical)

  • Troubleshooting & Turnaround Strategy

  • Ad Creative Hooks That Print

  • Daily, Weekly, Monthly Operating System

  • Bonus: The Scale to Sale (Prepping for Acquisition)

  • Outro: The Operator’s Mindset

People Who Have the Playbook

We pay consultants ten to thirty thousand a month for less than what’s inside this. If you’re serious about scaling or selling your brand, this playbook is a no brainer.

Alex Bennett

Before this, I was winging it with every client. Now I have a framework that I charge five thousand dollar retainers to implement. This playbook gave me confidence and structure. Worth every dollar.

Maya Patel

This should cost twenty five hundred easy. The structure alone helped me clean up an account spending one hundred fifty thousand a month and performance flipped in four days.

Rachel Torres, Paid Media Manager

$299.00 USD