Let's Scale Your Business with Meta Ads
The Media Buying Playbook
The exact system I’ve used to profitably spend over $1B on Meta and scale brands to $800M+
You don’t need another “how to run ads” course.
You need a real playbook.
One built by someone who’s done this at scale, with their own money, and across hundreds of millions in spend.
This is that playbook.
Get the Playbook – $299
Meet Torii
From building my own 8 figure brand to managing over one billion in Meta ad spend I started in the trenches.
Not at an agency.
Not in a boardroom.
As a founder.
I built my own brand from zero to eight figures in just three years, scaled it with paid media, and eventually exited the company.
That journey changed everything.
Since then, I have worked with startups trying to hit their first million and industry leaders looking to push past nine figures.
I charge clients on average twenty five thousand dollars a month. Not because I run flashy creative, but because I diagnose issues in the funnel and build systems that print.
This playbook is a direct download of that system.
It is the framework I use to structure accounts, test creative, train media buyers, and scale campaigns.
Whether they are spending one thousand dollars a day or one hundred thousand.
No fluff. No recycled content. No outdated strategy.
If you are serious about running paid media like an operator, this is the best investment you will make in your business.
Let’s scale.
What You’ll Get Inside the Meta Ads Playbook
🔹 Proven Account Structure
🔹 Creative Strategy and Naming
🔹 Bidding Strategy Deep Dive
🔹 My Testing Framework
🔹 Optimizing for New Customers Only
🔹 Feedback Loops and Data
🔹 Scaling Tactics That Don’t Break Performance
🔹 Troubleshooting and Turnaround Flow
🔹 Creative Hooks That Print
🔹 Daily, Weekly, Monthly Operating System
💎 Bonus: Scale-to-Sale Playbook
Meta Ads Masterclass: Media Buying Playbook
$299
What I charge clients $25K/month to do… you now get in a downloadable playbook
Account Structure That Scales
Creative Strategy & Naming Conventions
Bidding Strategy (Cost Cap, Bid Cap, Lowest Cost)
Testing Framework
How to Optimize to New Customers Only
Pixel/Data Feedback Loops (EMQ, LTV event setup)
Scaling Tactics (Horizontal + Vertical)
Troubleshooting & Turnaround Strategy
Ad Creative Hooks That Print
Daily, Weekly, Monthly Operating System
Bonus: The Scale to Sale (Prepping for Acquisition)
Outro: The Operator’s Mindset
Brands pay me $25,000 a month to run this system.
You get it for $299
If this playbook improves your ad account by just 3% — it could make you tens of thousands in profit.
Let’s be real.
If you’re managing $100K, $250K, or $500K+ a month in spend…
a 3% improvement is $3,000 to $15,000 in monthly gain.
That’s not hypothetical.
That’s what happens when your structure is tight, your testing is clean, and your CAC stops bleeding.
You’re not buying some recycled info product.
You’re buying the exact system I’ve used to scale brands to $800M+ and manage over $1B in spend.
If you’re running serious money and don’t have a playbook like this, you’re already leaving profit on the table.
“We pay consultants ten to thirty thousand a month for less than what’s inside this. If you’re serious about scaling or selling your brand, this playbook is a no brainer.”
— Alex Bennett, COO
“This should cost twenty five hundred easy. The structure alone helped me clean up an account spending one hundred fifty thousand a month and performance flipped in four days.”
— Rachel Torres, Paid Media Manager
“Before this, I was winging it with every client. Now I have a framework that I charge five thousand dollar retainers to implement. This playbook gave me confidence and structure. Worth every dollar.”
— Maya Patel, Owner
